对外经济贸易大学：《高级商务英语听说》课程教学资源（课件讲稿）Unit 18 New Economy and E-commerce 新经济与电子商务

制舒爱价買易大考 1951 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMICS Unit 18 New Economy and E-commerce 新经济与电子商务

New Economy and E-commerce 新经济与电子商务 New Economy and New Economy and E -commerce commerce 新经济与电子商务 新经济与电子商务 Unit 18

University of International Business and Economics √Learning objectives In this unit students will learn words and expressions related to e-commerce and new economy. Students will be able to talk about the concepts and issues related to e-commerce and new economy,like e-commerce security,features of the new economy,etc. 制纤爱价贸易大学 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS

University of International Business and Economics 3 Learning objectives „ In this unit students will learn words and expressions related to e-commerce and new economy. „ Students will be able to talk about the concepts and issues related to e-commerce and new economy, like e-commerce security, features of the new economy, etc

University of International Business and Economics Answers to the comprehension questions 1. What is the direct contribution of ICT equipment and software production to growth? The contribution of ICT to US growth from 1996 to 1999 was more than 20%(1.1 percentage points out of a growth rate of 4.9 %)For the two other Anglo-Saxon G7 countries,the United Kingdom and Canada,the picture was similar.And despite all the talk that technology would put workers out of jobs,these dynamic economies have reduced their unemployment rates to among the lowest in the OECD area. 2. What is the total impact ICT equipment and software production on the deeper reaches of the US economy? Productivity figures provide a clue.The long-term trend in productivity was 1.4%growth per year between 1973 and 1995.This figure more than doubled to 2.9 after 1995.The timing of this trend-change coincides with the emergence of electronic commerce. 制计爱价質易大学

University of International Business and Economics Answers to the comprehension questions 1. What is the direct contribution of ICT equipment and software production to growth? The contribution of ICT to US growth from 1996 to 1999 was more than 20% (1.1 percentage points out of a growth rate of 4.9 %). For the two other Anglo-Saxon G7 countries, the United Kingdom and Canada, the picture was similar. And despite all the talk that technology would put workers out of jobs, these dynamic economies have reduced their unemployment rates to among the lowest in the OECD area. 2. What is the total impact ICT equipment and software production on the deeper reaches of the US economy? Productivity figures provide a clue. The long-term trend in productivity was 1.4% growth per year between 1973 and 1995. This figure more than doubled to 2.9 % after 1995. The timing of this trend-change coincides with the emergence of electronic commerce

University of International Business and Economics Answers to the comprehension questions 3 What effect will ICT have on conventional industrial sectors and on national competitiveness? Take company procurement,for example,of parts,components,raw materials and fuels.The Internet has opened up the possibility of doing business with the best possible suppliers,no matter where they are located.A deal can be concluded in several minutes, without the need for costly business trips. 4. Why is outsourcing the hallmark of new economy? As the industry and service sectors embrace electronic commerce more fully,dislocation of redundant white-collar workers will occur on a large scale.In order to survive,white-collar employees will have to develop new skills and expertise.They may even have to "outsource" themselves.Primarily used in advertising and publishing,outsourcing is now spreading into the central functions of firms,such as personnel and cash flow management. 尉计爱黄易大学

University of International Business and Economics Answers to the comprehension questions 3. What effect will ICT have on conventional industrial sectors and on national competitiveness? Take company procurement, for example, of parts, components, raw materials and fuels. The Internet has opened up the possibility of doing business with the best possible suppliers, no matter where they are located. A deal can be concluded in several minutes, without the need for costly business trips. 4. Why is outsourcing the hallmark of new economy? As the industry and service sectors embrace electronic commerce more fully, dislocation of redundant white-collar workers will occur on a large scale. In order to survive, white-collar employees will have to develop new skills and expertise. They may even have to “outsource” themselves. Primarily used in advertising and publishing, outsourcing is now spreading into the central functions of firms, such as personnel and cash flow management

University of International Business and Economics Part A First listening:listen for the gist What is the main idea of news item one? The New Economy has hit China,driven by the Internet and e-commerce. China has made a good start in both areas.While being constrained by factors such as a small base of registered users,high costs of using the Internet,government control of information access,and so on,the high growth potential of the two sectors is still well recognized by foreign multinationals.However,China prefers a smooth and orderly process of market opening based on a more effective regulatory regime such as licensing arrangements. What is the main idea of news item two? Merchants are set to lose $2.8 billion this year because of online fraud, according to a survey released by CyberSource Corp.Companies with online revenues of between $5 million and $25 million annually are being hit the hardest.Most merchants are so far relying on two basic means of fighting fraud:address verification systems and checks,of the card verification number. 制舒香分質易大孝

University of International Business and Economics Part A First listening: listen for the gist „ What is the main idea of news item one? The New Economy has hit China, driven by the Internet and e-commerce. China has made a good start in both areas. While being constrained by factors such as a small base of registered users, high costs of using the Internet, government control of information access, and so on, the high growth potential of the two sectors is still well recognized by foreign multinationals. However, China prefers a smooth and orderly process of market opening based on a more effective regulatory regime such as licensing arrangements. „ What is the main idea of news item two? Merchants are set to lose $2.8 billion this year because of online fraud, according to a survey released by CyberSource Corp. Companies with online revenues of between $5 million and $25 million annually are being hit the hardest. Most merchants are so far relying on two basic means of fighting fraud: address verification systems and checks of the card verification number

University of International Business and Economics Second listening: listen for specific information In this part the teacher has great freedom and flexibility to ask students questions,to clarify any difficult language points,to add in supplementary materials as background knowledge or in-depth understanding of the listening materials. Notice how these expressions are related to the Internet and e- commerce. Internet subscribers,registered users,online information access, information technology,dot.com companies,online transactions,online revenues,electronic payment,credit card,MasterCard,SecureCode, Visa,the card issuer,the card holder,security and privacy,online fraud, address verification systems,card verification number Ask students to do True (T)or False (F)questions for news item one. Compare answers.Explain why it is true or false. Ask students to fill in the blanks with the correct words Compare answers. 制卧花所質易大学 1951

University of International Business and Economics Second listening: listen for specific information „ In this part the teacher has great freedom and flexibility to ask students questions, to clarify any difficult language points, to add in supplementary materials as background knowledge or in-depth understanding of the listening materials. „ Notice how these expressions are related to the Internet and e￾commerce. Internet subscribers, registered users, online information access, information technology, dot.com companies, online transactions, online revenues, electronic payment, credit card, MasterCard, SecureCode, Visa, the card issuer, the card holder, security and privacy, online fraud, address verification systems, card verification number „ Ask students to do True (T) or False (F) questions for news item one. Compare answers. Explain why it is true or false. „ Ask students to fill in the blanks with the correct words. Compare answers

University of International Business and Economics Third Listening:sentence imitation Ask students to use the following active vocabularies to form sentences as what they have heard from listening (Dictate then remember). 1.exponentially --Since its debut,subscribers to the Internet grew exponentially from a mere 1,600 in 1994 to 16.9 million in mid-2000. 2.to register--E-commerce transactions registered a total revenue of 200 million Yuan in 1999,or twice as much as in 1998. 3.exorbitant--Internet businesses are also losing money due to exorbitant charges for telephone lines,an uncertain regulatory environment,and direct competition from the telecommunications operators dominating the market. 4.to be set to --Merchants are set to lose $2.8 billion this year because of online fraud,according to a survey released by CyberSource Corp. 5.to hit hard --The survey,conducted by Austin-based Mindwave Research Inc.,found that companies with online revenues of between $5 million and $25 million annually are being hit the hardest. 制卧价贸易大孝 15 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS

University of International Business and Economics Third Listening: sentence imitation „ Ask students to use the following active vocabularies to form sentences as what they have heard from listening (Dictate then remember). 1. exponentially -- Since its debut, subscribers to the Internet grew exponentially from a mere 1,600 in 1994 to 16.9 million in mid-2000. 2. to register -- E-commerce transactions registered a total revenue of 200 million Yuan in 1999, or twice as much as in 1998. 3. exorbitant -- Internet businesses are also losing money due to exorbitant charges for telephone lines, an uncertain regulatory environment, and direct competition from the telecommunications operators dominating the market. 4. to be set to -- Merchants are set to lose $2.8 billion this year because of online fraud, according to a survey released by CyberSource Corp. 5. to hit hard -- The survey, conducted by Austin-based Mindwave Research Inc., found that companies with online revenues of between $5 million and $25 million annually are being hit the hardest

University of International Business and Economics Part B First listening: listen for the gist What is the main idea of this listening? In this interview,Dr.Theerasak Thanasankit talked about the factors that influence the use and adoption of e-commerce in a country.In his opinion,different countries have different telecommunication infrastructures,different e- commerce policies,different cultures and so on, which will influence the level of adoption of e- commerce. 制仟爱价贫易大考 15 UNIVERSITY OF INTERNATIONAL BUSINESS AND ECONOMCS

University of International Business and Economics Part B First listening: listen for the gist „ What is the main idea of this listening? In this interview, Dr. Theerasak Thanasankit talked about the factors that influence the use and adoption of e-commerce in a country. In his opinion, different countries have different telecommunication infrastructures, different e￾commerce policies, different cultures and so on, which will influence the level of adoption of e￾commerce

University of International Business and Economics Second listening:listen for specific information In this part the teacher has great freedom and flexibility to ask students questions,to clarify any difficult language points,to add in supplementary materials as background knowledge or in-depth understanding of the listening materials. Notice these expressions that are related to the factors influencing the adoption of e-commerce. indigenous cultures and values,telecommunication infrastructure, banking facilities,management attitudes,organizational culture,the distinctiveness of the people and their behavior,government regulations, E-commerce policy Ask students to fill in the table with correct information to make a summary of the interview.Compare answers. Ask students to answer the following questions.Compare answers. 制卧爱价贫易大孝 15 UNIVTRSIT￥￥T月。4L地hE等SAND FCONOMC

University of International Business and Economics Second listening: listen for specific information „ In this part the teacher has great freedom and flexibility to ask students questions, to clarify any difficult language points, to add in supplementary materials as background knowledge or in-depth understanding of the listening materials. „ Notice these expressions that are related to the factors influencing the adoption of e-commerce. indigenous cultures and values, telecommunication infrastructure, banking facilities, management attitudes, organizational culture, the distinctiveness of the people and their behavior, government regulations, E-commerce policy „ Ask students to fill in the table with correct information to make a summary of the interview. Compare answers. „ Ask students to answer the following questions. Compare answers

University of International Business and Economics Third listening:sentence imitation Ask students to use the following active vocabularies to form sentences as what they have heard from listening (Dictate then remember). 1.to focus on -His research focuses on the influence of indigenous cultures and values on the use,adoption and implementation of information systems, especially in e-commerce. 2.to diffuse--The way that e-commerce is diffused and adopted in a particular industry or country is different from one country to another. 3.to clear transactions -In some countries,the banking industry plays an active role in adoption of e-commerce and encourages businesses to clear their transactions electronically. 4.to be unique to -The issues of e-commerce implementation are unigue to organizations and the country they are located in. 5.to enforce ..on --Cultural conflicts may happen when trading partners enforce their own values and processes on its suppliers and/or trading partners. 6.to cater to -Where a country declares itself as a multicultural society,it is important to cater to other minority groups,who prefer to interact using their own languages rather than using the official language. 制卧爱价贫易大学

University of International Business and Economics Third listening: sentence imitation „ Ask students to use the following active vocabularies to form sentences as what they have heard from listening (Dictate then remember). 1. to focus on -- His research focuses on the influence of indigenous cultures and values on the use, adoption and implementation of information systems, especially in e-commerce. 2. to diffuse -- The way that e-commerce is diffused and adopted in a particular industry or country is different from one country to another. 3. to clear transactions -- In some countries, the banking industry plays an active role in adoption of e-commerce and encourages businesses to clear their transactions electronically. 4. to be unique to -- The issues of e-commerce implementation are unique to organizations and the country they are located in. 5. to enforce … on -- Cultural conflicts may happen when trading partners enforce their own values and processes on its suppliers and/or trading partners. 6. to cater to -- Where a country declares itself as a multicultural society, it is important to cater to other minority groups, who prefer to interact using their own languages rather than using the official language