《零售业概述》（英文版） Chapter 12 Profit Planning

Financiall ISIonS Chapter 12

Chapter 12

Objectives To Define Operations Management To Discuss Profit Planning To Describe Asset Management To EXamine Retail Budgeting To Examine resource allocation

• To Define Operations Management • To Discuss Profit Planning • To Describe Asset Management • To Examine Retail Budgeting • To Examine Resource Allocation

Profit Planning Profit Loss(Income Statement) Net sales Cost of Goods Sold (COGs) Gross Profit( Margin) Operating Expenses Net profit before taxes

• Profit & Loss (Income Statement) – Net Sales – Cost of Goods Sold (COGS) – Gross Profit (Margin) – Operating Expenses – Net Profit Before Taxes

Asset Management Balance sheet Assets Fixed Hidden Liabilities Net worth Net Profit Margin Asset Turnover Return on Assets(ROA) Financial Leverage

• Balance Sheet • Assets – Fixed – Hidden • Liabilities • Net Worth • Net Profit Margin • Asset Turnover • Return on Assets (ROA) • Financial Leverage

Strategic Profit Model Return Net Profit Asset Financial on Margin Turnover Leverage Worth Net Profit X / er Sales X Total Assets Net Profit Net sales Total Sales Net worth Net worth

Return on Net Worth Financial Leverage Net Profit Margin Asset Turnover X X = Net Profit Net Sales X Net Sales Total Sales X Total Assets Net Worth Net Profit Net Worth =

Key Ratios Quick Ratio Current ratio Collection Period Accounts Payable to Net Sales Overall Gross Profit

• Quick Ratio • Current Ratio • Collection Period • Accounts Payable to Net Sales • Overall Gross Profit

Financial trends Initial Public Offerings(IPO) Leveraged Buyout (LBO)

• Initial Public Offerings (IPO) • Leveraged Buyout (LBO)

Budgeting Preliminary Budgeting Decisions Who Develops the Budget(s)? What is the Budgeting Time Frame? How Often Are Budgets Planned? What Cost Categories Are Used?

Who Develops the Budget(s)? What is the Budgeting Time Frame? How Often Are Budgets Planned? What Cost Categories Are Used? Preliminary Budgeting Decisions

Cost Categories Capital EXpenditures Operating Expenditures · Fixed Costs ·∨ ariab| e costs Direct costs ·| ndirect costs Natural Account Expenses Functional Account Expenses

• Capital Expenditures • Operating Expenditures • Fixed Costs • Variable Costs • Direct Costs • Indirect Costs • Natural Account Expenses • Functional Account Expenses

Budgeting Preliminary Budgeting Decisions Who Develops the Budget(s)? Ongoing Budgeting Process What is the Budgeting Time Frame? Performance Standards How Often Are Budgets Planned? Planned Expenditur What Cost Categories Actual Are Used? Expenditures What Level of Detail Monitoring Results is Used? Adjustments How Flexible Are Budgets?

Who Develops the Budget(s)? What is the Budgeting Time Frame? How Often Are Budgets Planned? What Cost Categories Are Used? How Flexible Are Budgets? What Level of Detail is Used? Adjustments Monitoring Results Actual Expenditures Planned Expenditures Performance Standards Goals Preliminary Budgeting Decisions Ongoing Budgeting Process