《零售业概述》（英文版） Chapter 11 Retail organization

Chapter 11

Chapter 11

Objectives To Examine procedures involved in Retail Organization Set Up To EXamine Retail Organizational Arrangements To Consider Retailing's special Human Resource Environment To Describe Principles and Practices of Retailing's Human Resource Management Process

• To Examine Procedures Involved in Retail Organization Set Up • To Examine Retail Organizational Arrangements • To Consider Retailing’s Special Human Resource Environment • To Describe Principles and Practices of Retailing’s Human Resource Management Process

Managing A Retail Business Setting Up An Organizational Structure Hiring and Managing Personnel Managing operations

• Setting Up An Organizational Structure • Hiring and Managing Personnel • Managing Operations

Retail Organization Planning and Assessment Management Needs

Retail Organization Planning and Assessment Management Needs

Retail Organization Process Outlining Specific Tasks Dividing the Tas ks Among To Be performed in a Channel Members Retail Distribution Channel Customers Grouping Retailer's Tasks into Job Classifying Jobs Integrating Positions Through an Organizational chart

Outlining Specific Tasks To Be Performed in a Retail Distribution Channel Grouping Retailer’s Tasks into Job Dividing the Tasks Among Channel Members & Customers Integrating Positions Through an Organizational Chart Classifying Jobs

Division of Retail Tasks Retailer Manufacturer Wholesaler Specialist(s) Consumer

Retailer Consumer Manufacturer or Wholesaler Specialist(s)

Grouping Tasks Specialization? Construct Job Descriptions

• Specialization? • Construct Job Descriptions

Job classification Functional Product Geographic Combination

• Functional • Product • Geographic • Combination

Organizational Charts Hierarchy of Authority Flat Organizational Chart

• Hierarchy of Authority – Flat – Tall • Organizational Chart

Forms of Retail Organizations FUNCTIONAL ORGANIZATION CHART Vice-president Sales promotion merchandise Personnel Store operations Controller manager manager manager manager