东南大学远程教育：《外贸函电》课程教学资源（PPT课件讲稿）Unit 6 Sales Promotion

Unit 6 sales promotion Points for attention 1.信要短。 2.在开头一段就得抓住读者的兴趣。 3.说明产品或服务的益处,并以事实或数 据使读者相信。 4.尽可能使信的语气象私人交往

Unit 6 Sales Promotion Points for attention: 1. 信要短。 2. 在开头一段就得抓住读者的兴趣。 3. 说明产品或服务的益处，并以事实或数 据使读者相信。 4. 尽可能使信的语气象私人交往

东南大学返程麦育 外贸函电 第二十讲 主讲教师:任凤慧

东南大学远程教育 外贸函电 第 二十 讲 主讲教师：任凤慧

Letter l 1.High- grade:高级的 2. Redound your credit:增加你方信誉 3. Reap: gain

Letter 1 1. High-grade: 高级的 2. Redound your credit: 增加你方信誉 3. Reap: gain

Letter 2 1. We have pleasure to:客气的开头语 2. In different colors patterns and assortments:不同的颜色,花样及种类 3. Extend:给予

Letter 2 1. We have pleasure to : 客气的开头语 2. In different colors, patterns,and assortments:不同的颜色，花样及种类 3. Extend: 给予

Letter 4 1. Your letter of october 4, 2001 requesting us to offer you embroidered silk blouses has received our prompt attention and we are pleased to reply as follows 2 Celebrated famous

Letter 4 1. Your letter of October 4, 2001 requesting us to offer you embroidered silk blouses has received our prompt attention and we are pleased to reply as follows. 2. Celebrated: famous

Letter 6 1. Variety:品种 2. We shall appreciate your efforts to promote the sales of our products

Letter 6 1. Variety: 品种 2. We shall appreciate your efforts to promote the sales of our products

Word study Exhibit Accept Benefit

Word study Exhibit Accept Benefit

Writing Write a letter to a leading importer dealing in office equipment. In the letter tell the buyer about your latest products and make a special offer

Writing Write a letter to a leading importer dealing in office equipment. In the letter tell the buyer about your latest products and make a special offer