上海交通大学：《工程设计——产品设计与开发 Product Design and Development》课程教学资源（课件讲义，英文版）Chapter 02 Development Processes and Organizations

上游充通大 SHANGHAI JIAO TONG UNIVERSITY Chapter 2 Development Processes and Organizations HAA 1月回后

Chapter 2 Development Processes and Organizations

上游充通大学 SHANGHAI JIAO TONG UNIVERSITY Product Design and Development Karl T.Ulrich and Steven D.Eppinger 5th edition,Irwin McGraw-Hill,2012. Chapter Table of Contents: 1.Introduction 2.Development Processes and Organizations 3.Product Planning 4.Identifying Customer Needs 5.Product Specifications 6.Concept Generation 7.Concept Selection 8.Concept Testing 9.Product Architecture 10.Industrial Design FIFTH EDITION 11.Design for Environment Product Design 12.Design for Manufacturing and Development 13.Prototyping 14.Robust Design 15.Patents and Intellectual Property 16.Product Development Economics 17.Managing Projects KARL T.ULRICH STEVEN D.EPPINGER

Product Design and Development Karl T. Ulrich and Steven D. Eppinger 5th edition, Irwin McGraw-Hill, 2012. Chapter Table of Contents: 1.Introduction 2.Development Processes and Organizations 3.Product Planning 4.Identifying Customer Needs 5.Product Specifications 6.Concept Generation 7.Concept Selection 8.Concept Testing 9.Product Architecture 10.Industrial Design 11.Design for Environment 12.Design for Manufacturing 13.Prototyping 14.Robust Design 15.Patents and Intellectual Property 16.Product Development Economics 17.Managing Projects

上浒充通大学 e SHANGHAI JIAO TONG UNIVERSITY Generic Development Process A product development process: e Sequence of steps or activities which an enterprise employs to ·Conceive a product ·Design the product Commercialize the product Many of these steps and activities are intellectual and organizational rather than physical Physical processes are like the process we used to bake a cake or to assemble a bike

Generic Development Process A product development process: • Sequence of steps or activities which an enterprise employs to • Conceive a product • Design the product • Commercialize the product • Many of these steps and activities are intellectual and organizational rather than physical • Physical processes are like the process we used to bake a cake or to assemble a bike

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY A well-Defined development process is useful for the following reasons: Quality assurance(Checkpoints) Coordination well defined roles or contributions and communication) Planning (milestone) Management(benchmark) Improvement careful documentation)

A well-Defined development process is useful for the following reasons: • Quality assurance (Checkpoints) • Coordination ( well defined roles or contributions and communication) • Planning (milestone) • Management (benchmark) • Improvement ( careful documentation)

上游充通大￥ SHANGHAI JIAO TONG UNIVERSITY The generic product development process Planning consists of six phases Concept development Testing and System-level design refinement 八包 二0 Production Detail design ramp-up From Product Design and Development by Karl Ulrich and Steven Eppinger(McGraw-Hill/Irwin)

The generic product development process Planning consists of six phases Concept development System-level design Detail design Testing and refinement Production ramp-up

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY 0.Planning 。 Corporate strategy-mission statement Input:Corporate strategy,assessment of technology development,market objectives Output:mission statement ·Chapter3 0 1.Concept development ·Chapter4-8 2.System-level design Product architecture and decomposition,Chapter 9

0. Planning • Corporate strategy—mission statement • Input: Corporate strategy, assessment of technology development, market objectives • Output: mission statement • Chapter 3 1. Concept development • Chapter 4-8 2. System-level design • Product architecture and decomposition, Chapter 9

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY ©3.Detail design Complete Specification,production cost and robust performance,Chapter 11,13 4.Testing and refinement Construction and evaluation,Early alpha prototype and Later beta prototype,Chapter 12 © 5.Production ramp-up Used in the intended production system

3. Detail design • Complete Specification, production cost and robust performance, Chapter 11,13 4. Testing and refinement • Construction and evaluation, Early alpha prototype and Later beta prototype, Chapter 12 5. Production ramp-up • Used in the intended production system

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY Three ways to think about the development process: ·A“focusing”process Wide set of concepts-Narrowing- Increasing Specification-The product can be reliably and repeatably produced

Three ways to think about the development process: • A “focusing” process • Wide set of concepts- Narrowing￾Increasing Specification-The product can be reliably and repeatably produced

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY An information-processing system o Starts with the corporate objectives\technologies\product platforms\production systems Concludes when all the information required to support production and sales has been created and communicated

• An information-processing system • Starts with the corporate objectives\technologies\product platforms\production systems • Concludes when all the information required to support production and sales has been created and communicated

上游充通大粤 SHANGHAI JIAO TONG UNIVERSITY A risk management System In early phases,various risks are identified and prioritized As the process progresses,risks are reduced as the key uncertainties are eliminated and the functions of the product are validated When the process is completed,the team should have substantial confidence that the product will work correctly and be well received by the market

• A risk management System • In early phases, various risks are identified and prioritized • As the process progresses, risks are reduced as the key uncertainties are eliminated and the functions of the product are validated • When the process is completed, the team should have substantial confidence that the product will work correctly and be well received by the market