上海交通大学：《产品设计与开发 Product Design and Development》教学资源_Course syllabus_PDF_bed study desk project

ed study desk-Product Development UNIVE Opportunity

Bed study desk-Product Development Opportunity 1

周 Product Development ANGUAL HAO TONG UNIVERSITY Opportunity 4, 2

Product Development Opportunity 2

Bed Desk Product Development Project Develop next generation Bed Study Desk Organize material Work and study 一 Relax Target Customers University students living in a dormitory Project Expectations Follow the structured product design and development process Alpha prototype satisfying the customer needs Project Budget ·500RMB 。Project supplies 3

Bed Desk Product Development Project • Develop next generation Bed Study Desk – Organize material – Work and study – Relax – … Target Customers • University students living in a dormitory Project Expectations • Follow the structured product design and development process • Alpha prototype satisfying the customer needs Project Budget • 500 RMB • Project supplies 3

Project Deliverables ·Final Deliverables -CAD solid model -Construction drawings Prototype from wood board or cardboard -Product poster One page product sales brochure Product Development and sales presentation Final Report

Project Deliverables • Final Deliverables – CAD solid model – Construction drawings – Prototype from wood board or cardboard – Product poster – One page product sales brochure – Product Development and sales presentation – Final Report

Project Deliverables UNIVE Sales Exposition -Dormitory student customers Display product at a sales booth Customers will place a Bed Desk order Order the Bed Desk that best meets their personal needs Price versus features May be influenced by product presentation and sales effort

Project Deliverables • Sales Exposition – Dormitory student customers – Display product at a sales booth • Customers will place a Bed Desk order – Order the Bed Desk that best meets their personal needs – Price versus features – May be influenced by product presentation and sales effort

Student Bed Desk UNIVE Customer Needs Develop a detailed plan to solicit customer needs ·Expectations 1.Schedule with all tasking 2.Task leadership-a task master for each item 3.Customer needs solicitation process and justification Written survey Observations Personal interviews Focus groups ●

Student Bed Desk Customer Needs • Develop a detailed plan to solicit customer needs • Expectations 1. Schedule with all tasking 2. Task leadership – a task master for each item 3. Customer needs solicitation process and justification • Written survey • Observations • Personal interviews • Focus groups • …

Student Bed Desk Customer Needs 4.Each team member is expected to interact with potential customers to obtain information 5.Quality control process to ensure customer needs information is uniformly captured and documented Eliminate any possible bias 6.Sample size selection and justification 。Quantitative 7.How will the needs group be selected and organized? Is it representative of your customer base?

Student Bed Desk Customer Needs 4. Each team member is expected to interact with potential customers to obtain information 5. Quality control process to ensure customer needs information is uniformly captured and documented • Eliminate any possible bias 6. Sample size selection and justification • Quantitative 7. How will the needs group be selected and organized? • Is it representative of your customer base?