《商务英语》课程PPT教学课件（英文版）Unit 1 Introduction

Communication in nternational business Xie Juan juan Department of International Economics and trade Nankai University

Communication in International Business Xie Juanjuan Department of International Economics and Trade Nankai University

Course outline Text: Communicating in International Business ( (《国际商务函电》陆墨珠) Grading: There will be a final term test which will have a weight of 70% homework 20%, presentation 108 the

Course Outline Text: Communicating in International Business (《国际商务函电》陆墨珠） Grading:There will be a final term test which will have a weight of 70%,the homework 20%, presentation 10%

Learning objectives e practical writing and communication skills the characteristics of effective models of business and technical communications to write business letters, memos instructions, some business application and certificate in business procedure othe contract format used in different terms of trade

Learning Objectives practical writing and communication skills; the characteristics of effective models of business and technical communications; to write business letters, memos, instructions, some business application and certificate in business procedure; the contract format used in different terms of trade

Outline ◆1. Introduction 22. Enquiries and Replies 3. Offers and Sales letters 24. Orders and Acknowledgments ◆5. Transport 6. Payment and Settlement of Accounts o7. Complaint and Ad justment 28. Consignment, Barter and Compensation Trade 29. Joint Venture and Leasing ◆10. Agency

Outline 1. Introduction 2. Enquiries and Replies 3. Offers and Sales Letters 4. Orders and Acknowledgments 5. Transport 6. Payment and Settlement of Accounts 7. Complaint and Adjustment 8. Consignment, Barter and Compensation Trade 9. Joint Venture and Leasing 10. Agency

Unit l introduction 21. How can you understand the communi cation 22. The Importance of communication 3. How will you do to be an effective communicator?

Unit 1.Introduction 1.How can you understand the communication? 2.The Importance of communication 3.How will you do to be an effective communicator?

Communi cation is a two-way process (2is circular (3)is divided into two categories Verbal Nonverbal(nvc

Communication (1)is a Two-way process; (2)is circular; (3)is divided into two categories: Verbal Nonverbal(NVC)

Importance o Getting the job you want o Boosting your chances for promotion o Helping you get things done o Benefiting your own business Advancing you socially O Ensuring your future Enhancing your other skills

Importance Getting the job you want; Boosting your chances for promotion; Helping you get things done; Benefiting your own business; Advancing you socially; Ensuring your future; Enhancing your other skills;

Know the strategy and the followings a The objectives of communication Whom will you communicate with The cul tural difference between two countries

Know the strategy and the followings ◼ The objectives of communication; ◼ Whom will you communicate with; ◼ The cultural difference between two countries;

The business writing style We have for acknowledgement your letter of 5th inst, and are appreciative of your information. At the moment, we are interested in tape recorders from your company. Would you pleased be kind enough to send us photographs and a price list of the same。 looking forward to hearing from you in the near future, we remain. yours faithfully

The business writing style We have for acknowledgement your letter of 5th inst., and are appreciative of your information. At the moment, we are interested in tape recorders from your company. Would you pleased be kind enough to send us photographs and a price list of the same. looking forward to hearing from you in the near future, we remain. yours faithfully

4. The principles of good Communication(7C's) (1)Consideration (2)Courtesy (clarity (4)Conciseness ()Concreteness (6 Correctness (Completeness

4.The principles of good Communication(7C’s) (1)Consideration (2)Courtesy (3)Clarity (4)Conciseness (5)Concreteness (6)Correctness (7)Completeness