《大学英语IV》课程教学课件（PPT讲稿）Unit 11 Privacy vs. Digital Age：Where's the Balance？（思政版）

二Unit 11Privacy vs. DigitalAge:Where's the Balance?John Fontana

Unit 11 Privacy vs. Digital Age: Where's the Balance? John Fontana

Para. 1@There was a time when just drawing the window shadesensured aprivatesanctuary.But the digital age is less shade and more glaring light, and itis shining brightly on personal data

Para. 1 ①There was a time when just drawing the window shades ensured a private sanctuary. ②But the digital age is less shade and more glaring light, and it is shining brightly on personal data

Para. 1There was a time when just drawing the window shadesensured a private sanctuary. But the digital age is lessshade and more glaring light, and it is shining brightly onpersonal data

Para. 1 There was a time when just drawing the window shades ensured a private sanctuary. But the digital age is less shade and more glaring light, and it is shining brightly on personal data

Para. 2Therehasneverbeenanothertimeinhistorywhereprivacywasunder the kind of assault it is today, said Rainey Reitman,activism director for the Electronic Frontier Foundation (EFF)②"Consumers have increasingly digital lives and they aredeveloping an unfathomably large data trail every day."③There is a perfect storm, Reitman says, involving digital lives,low-cost storage that allows companies to save everything, and therevenues that incent those companies to collect as much data aspossible

Para. 2 ①“There has never been another time in history where privacy was under the kind of assault it is today,” said Rainey Reitman, activism director for the Electronic Frontier Foundation (EFF). ②“Consumers have increasingly digital lives and they are developing an unfathomably large data trail every day.” ③There is a perfect storm, Reitman says, involving digital lives, low-cost storage that allows companies to save everything, and the revenues that incent those companies to collect as much data as possible

Para.2The long-term consequences on privacy are an unknown, butInternet users are feeling some fatigue and questions are flyingas the law chases data sharing technologies operated by some ofthe richest juggernauts ever.@In addition, technologists are busy designing tools intended togive end-users control over their lives online

Para. 2 ④The long-term consequences on privacy are an unknown, but Internet users are feeling some fatigue and questions are flying as the law chases data sharing technologies operated by some of the richest juggernauts ever. ⑤In addition, technologists are busy designing tools intended to give end-users control over their lives online

Para.2There has never been another time in history where privacywas under the kind of assault it is today," said Rainey Reitman,activism directorfor the ElectronicFrontier Foundation(EFF)“Consumers have increasingly digital lives and they aredeveloping an unfathomably large data trail every day." There isa perfect storm, Reitman says, involving digital lives, low-coststorage that allows companies to save everything, and therevenues that incent those companies to collect as much data aspossible

Para. 2 “There has never been another time in history where privacy was under the kind of assault it is today,” said Rainey Reitman, activism director for the Electronic Frontier Foundation (EFF). “Consumers have increasingly digital lives and they are developing an unfathomably large data trail every day.” There is a perfect storm, Reitman says, involving digital lives, low-cost storage that allows companies to save everything, and the revenues that incent those companies to collect as much data as possible

Para.2The long-term consequences on privacy are an unknown, butInternet users are feeling some fatigue and questions are flyingas the law chases data sharing technologies operated by some ofthe richest juggernauts ever. In addition, technologists are busydesigning tools intended to give end-users control over theirlives online

Para. 2 The long-term consequences on privacy are an unknown, but Internet users are feeling some fatigue and questions are flying as the law chases data sharing technologies operated by some of the richest juggernauts ever. In addition, technologists are busy designing tools intended to give end-users control over their lives online

Para.3@How deep is the glut of personal and “ private"” informationonline?②Each week users post 3.5 billion pieces of content onFacebook, according to social media firm HubSpot.③Google runs about 900,000 servers to handle the load of itsservices, according to independent estimates

Para. 3 ①How deep is the glut of personal and “private” information online? ②Each week users post 3.5 billion pieces of content on Facebook, according to social media firm HubSpot. ③Google runs about 900,000 servers to handle the load of its services, according to independent estimates

Para.3@Twitter claims 100million activeusers.@And Nielsen estimates that social media sites and blogs reach80% of all active U.S. Internet users.@It's not just the volume of individual pieces of data, but theaggregation of that data that starts to really raise the hackles ofprivacyadvocates

Para. 3 ④Twitter claims 100 million active users. ⑤And Nielsen estimates that social media sites and blogs reach 80% of all active U.S. Internet users. ⑥It's not just the volume of individual pieces of data, but the aggregation of that data that starts to really raise the hackles of privacy advocates

Para.3That point was reinforced over the past week with news ofGoogle's new privacy policy, which allows the company toaggregate user information across services, and Facebook's no-opt out deployment of its Timeline, which mixes a user's pastwith the present.@But its not just Google and Facebook mixing data to findtrends and make decisions, it's data collected by any technologyand used by automobiles, high-tech home sensors, insuranceproviders, employers, retail sites and political parties

Para. 3 ⑦That point was reinforced over the past week with news of Google's new privacy policy, which allows the company to aggregate user information across services, and Facebook's no￾opt out deployment of its Timeline, which mixes a user's past with the present. ⑧But its not just Google and Facebook mixing data to find trends and make decisions, it's data collected by any technology and used by automobiles, high-tech home sensors, insurance providers, employers, retail sites and political parties